A Full Cadre Of The Most
Influential, Leading Minds In The
Physical Therapy Field...

Health and Wellness in the Private Practice Setting:  Discover the “Super Six Practice Ideas”

Speaker: James Glinn Jr. PT, DPT, OCS

As a physical therapy clinic owner, you are uniquely positioned to capitalize on the health and wellness trends.

The benefits of participating in this presentation…

James Glinn serves as President for the “Movement for Life” Team of clinics. With assistance from a team of experts, Dr. Glinn is responsible for the oversight and operation of multiple fitness, wellness and outpatient rehabilitation facilities throughout California and Arizona. James has also collaborated to create and maintain www.movementforlife.com.

When not improving the lives of those he serves, James, a former all-American swimmer, enjoys surfing and backpacking as well as spending time with his wife and daughters.

Clinical Excellence Begins with
World Class Customer Service

Speaker: Larry Benz

While physical therapy clinics are stressing their clinical expertise, practices with unprecedented focus on the customer experience and service excellence are gaining market share, “buzz”, and loyal repeat patients trumpeting their competition.  This insightful session will focus on the ultimate outcome of a physical therapy experience-an emotionally engaged, enthusiastic ambassador who has been impacted for life from treatment at your physical therapy clinic.   

With todays customers asking for “the best” customer service experiences, any health care provider is challenged to deliver this and sustain it. You will come away from this session with the tools, resources, and system to do so.  Your patients, staff, and referral sources will be glad you did.

Learn:

Dr. Laurence N. Benz is the President/CEO of PT Development LLC. He is nationally recognized for his expertise in private practice physical therapy, industrial medicine, and marketing.  Dr. Benz has been on APTA's Advisory Panel on Practice and The Board of the American Board of Physical Therapy Specialties. He is the recipient of numerous business and physical therapy awards including the Kentucky Physical Therapy's Outstanding Physical Therapists award and Ernst & Young's Entrepreneur of the year for his region. 

Larry’s company was voted in the top 10 of Best Employers in the state of Kentucky in the large employer category the last two years where they are also frequently recognized for their philanthropy and innovative methods for dealing with multiple generations in the workforce.  He is the co-developer of physicaltherapist.com and blog.evidenceinmotion.com, the first weblog devoted to the principles of EBP in physical therapy. He has been published in leading PT publications and texts.

Make Your Practice Stand Above the
Rest Using the World’s Most Powerful Internet Marketing Strategies

Speaker: David Straight  PT, MPT, OCS

In today’s market, you need more than the same old “sitting there doing nothing website.”  You need an Internet marketing strategy. Not only does David share key web development strategies with you, he’ll show you how and why you should use email, web based surveys, the search engines and even Facebook and Twitter to build your practice!

Topics included in this enlightening seminar:

Don’t miss the opportunity to learn more about how the most powerful marketing tool on Earth can help you grow your business.

David Straight has been a physical therapist for 17 years and was an owner/partner of 4 physical therapy clinics in NorthSan DiegoCounty for almost 10 years. David has a passion for helping practice owners communicate the value physical therapy can provide to their respective community and how the Internet can effectively help owners realize their marketing and service objectives.

David’s company, E-rehab.com, currently serves physical therapy private practices throughout the United States and Canada providing them with: throughout the United States and Canada, providing them with: websites, email and print newsletters, survey systems, search engine marketing, social media marketing solutions, email and print newsletters, survey systems, search engine marketing, and social media marketing solutions.

Take Action NOW Toward Your
Success With an Easy to Create “Scorecard Business Plan”

Speaker: Charles R. Felder PT, SCS, ATC, MBA

You would not treat a patient without a plan. Why run your practice without one? A concise, actionable business plan with clear measurable objectives creates alignment and accountability in your practice. And it’s easier than you think:

You can’t afford to practice another day without a business plan. Get It…Use It…Get Results!

Special BONUS: All Summit registrants will receive this special bonus from Chuck.

PT Budget, an easy to use workbook, chock full of shortcuts designed to make developing, implementing and monitoring a budget easier than ever!

Do You Have a Budget? Implementing a budget is critical for improving your profit! Experts say that all businesses should update their business plan and budget every year. These basic tools help you set appropriate goals and provide a means to measure your progress toward those goals. After all, you wouldn't treat a patient without a specific goal in mind, why run your business any differently? Value of this workbook is $95!

“Chuck” R. Felder has 31 years of physical therapy experience, including 20 years as a practice owner. He was one of the first people in the country to earn board certification as a specialist in sports physical therapy and later went on to serve as a Board Member of the American Board of Physical Therapy Specialties. Chuck is the founder of HCS Consulting, Inc. specializing in assisting health care practice owners in managing the business aspects of their practices.

Learn more about him at www.HCSconsulting.com.

Planning for a Secure and Comfortable Future What You Can Do TODAY to Prepare for the Sale of Your Business

Speaker: Wendy Neidhardt, B.Sc.(PT), B.Sc. (Psych.), MCPA

Most small business owners never realize a value for their business when they retire.  The vast majority simply close their doors and walk away. This presentation will show you how to prepare your business today to realize the value of it tomorrow.

Participants of this presentation will learn:

By implementing these recommendations you can not only ensure a more comfortable future for yourself and your family, but you will maximize clinic profits, efficiency, and outcomes today.

Wendy Neidhardt is the CEO of Advantage Health, a group of 5 multidisciplinary medical clinics in Calgary, Alberta and the prior owner of 3 additional facilities. A physical therapist and practice owner for 12 years, Wendy is the current Chair for the Private Practice Division of the Canadian Physical therapy Association. This involves educating and mentoring physical therapy private business owners from across Canada. As the owner of Advantage Health Consulting, Wendy provides individualized consulting services to medical practice owners.

Best Practices for a Best Practice:
How to Find, Build and Nurture
Your Team!

Speaker: James Glinn Jr., PT, DPT, OCS

This timely presentation will outline the latest evidence and concepts being applied to people and performance management in private practice. Your people are central to the creation of your clinic’s culture and image. To thrive in the competitive environment of private practice, a strong team is required to ensure success!

James will discuss:

James Glinn serves as President for the “Movement for Life” Team of clinics. With assistance from a team of experts, Dr. Glinn is responsible for the oversight and operation of multiple fitness, wellness and outpatient rehabilitation facilities throughout California and Arizona. James has also collaborated to create and maintain www.movementforlife.com.

When not improving the lives of those he serves, James, a former all-American swimmer, enjoys surfing and backpacking as well as spending time with his wife and daughters.

How to Create a Fun, Positive
and Proactive Workplace
(With Energy Leftover!)

Speaker: Tanja Yardley

This presentation will help you to understand the core principles and key strategies involved in building a highly productive, highly cohesive team that promotes and strengthens your business every day. What you will learn:

Unprecedented staffing shortages in the physical therapy field necessitate a consistent, coordinated approach to staff retention. If you worry about losing key staff, are managing staff conflicts or disengagement, or simply want to add more delight to your workday, this workshop is for you. 

 Tanja Yardley is co-owner and CEO of Rehabilitation in Motion Inc., Regional Director for CBI Health – Vancouver Island, owner of Pro-Motion Consulting Ltd. (Multimedia Training Resources) and co-owner of Ergonomics in Motion (Occupational Health and Safety Consulting). She is the past Chair of the Business Affairs Committee for PABC and consults with business owners about a broad range of business topics. 

Tanja balances her time between clinic management, private practice, consulting work and her family.

Taking the Guesswork Out of Clinic Management: Learn How to Manage Your Practice Objectively

Speaker: Alain Scheldeman B.Sc., P.T.

• How do you know if it’s time to look for a new therapist versus if you are overstaffed?


• How much should you invest in marketing and what return should you expect? 


• How many patient visits should you expect according to the rented space?

Unfortunately, too many owners make crucial decisions based on subjective analysis or a “gut feeling.” With smaller clinics, subjective management is feasible since any error can be easily remedied. But as your clinic grows, it becomes more and more important to manage the business in an objective way.

Every successful physical therapy clinic owner must not only know what numbers to look at, but understand how they are derived and what influences them. This includes industry benchmarks that will allow you to set realistic objectives.

If you cannot read and interpret the “vital signs” in your clinic, you cannot manage objectively. You’re just guessing.

Just as physical therapy is moving toward evidence-based care, managing a clinic or a group of clinics should also be based in science. Empower yourself to manage with confidence and sound judgment.
 

Alain Scheldeman graduated from McGill University in 1983 with a Bachelor of Science in Physical Therapy. During the same year he completed his Canadian Athletic Therapy Certification. He is a licensed Physiotherapist and Certified Athletic Therapist. Alain also teaches at the University of Montreal in the Department of Physical Therapy.

Alain started Action Sport Physio. The business grew from a one person operation to 30 plus employees. Because many employees wanted to be part of the family, Alain developed a franchise business model which now has 19 clinics in Quebec, Canada. Alain has two business partners in this franchise operation.

'E'-Management: Business Skills for Building Entrepreneurial Capacity

Speaker: Jennifer Wilson, PT, MBA

As an entrepreneur in private practice, you understand the need to develop business skills.  Effective ‘E-Managers’ also need to be skillful at building an ‘E-Culture’ to foster change and innovation.  Creating other entrepreneurs in your practice will build a greater entrepreneurial capacity.  Leveraging key business skills, such as leadership, coaching, and empowerment, can unleash a broader “E” (entrepreneurial) spirit and can help your team achieve its vision.  The purpose of this educational session is to isolate key business skills to enhance effective entrepreneurship.  Characteristics of entrepreneurship will be reviewed. 

During this session, you will:

• Review characteristics of entrepreneurship.
• Isolate business skills to enhance effective entrepreneurship. 
• Evaluate the key aspects needed to create an ‘E-Culture’: a culture of innovation, change, and entrepreneurship.
• Develop an approach to creating other entrepreneurs in your practice.
• Discuss ways to enhance the entrepreneurial capacity of your practice
  

Jennifer Wilson, PT, MBA is a principal of the Leadership Institute and Initiatives Consulting, the Director of LAMP for the HPA Section of the APTA, and a founding faculty member of the APTA E-Initiative (an entrepreneurial program).  She speaks nationally and internationally on topics related to leadership, business, and management in physical therapy, has been invited to submit short articles for APTA’s ‘Business Sense’ section Physical Therapy, and recently was awarded a national research grant from the HPA Section. As an academic, she served as Assistant Professor and Manager of Clinical Operations, working directly with PT students to start and expand clinical operations on-campus while teaching: business and leadership, health care, reimbursement, and professionalism in the Physical Therapy program at Nazareth College’s Physical Therapy program.  Currently, she lectures for Ithaca College in their transitional DPT and for the Medical University of South Carolina (MUSC). 

Ms. Wilson has diverse and broad experience in physical therapy and health care, including: expanding an outpatient physical therapy clinic as Center Manager, supervising seven outpatient physical therapy clinics as a Regional Manager, opening new clinics as Business Development manager in the Midwest and was Director of Product Development for Excellus Blue Cross Blue Shield in Rochester, NY.  Ms. Wilson holds a MBA degree from the Rochester Institute of Technology and a BS degree in physical therapy from Queen's University in Kingston, Ontario, Canada.  Ms Wilson is completing her Ed.D. Program in Executive Leadership at St. John Fisher College in Rochester, NY. 

Realize Your Business Vision by Defining Your Practice Structure and Benchmarking Your Efforts

Speaker: Max Di Paola, B. Sc.

This presentation focuses on establishing ways to evaluate success within the different departments of a practice. It will show how benchmarking benefits the clinic by assuring objectives are being met.

In many respects, a clinic is no different than any other business. The practice requires all of the same functions and departments as other businesses, namely, customer service, service/product delivery, quality assurance, advertising and marketing, accounting, human resources and administration.

The size of the clinic or whether these functions are performed by one person or a group of people does not disqualify the need for their existence. To obtain success, each department must set objectives and then create systems and processes to assure efforts are aligned towards achieving success.

The presentation will touch on:

Attendees will learn:

The attendees will take away:

Massimo (Max) Di Paola is the President and CEO of ADDA Tech Systems Inc, the makers of Clinicmaster; Canada’s premiere software solution for PT Clinics. Since completing his double major in Mathematics and Computer Science from McGill University, Max has spent many of the last 26 years consulting, architecting, engineering and developing software systems for corporations of all sizes.

In 1999, after knee surgery and extensive therapy, Max developed a passion for the Physical Therapy Industry. The past 10 years were centered on building Clinicmaster. The product is currently used by hundreds of clinics, with new clients joining the fold every month. During that same period, Max has consulted with and assisted numerous clinic owners in making their business more profitable. Learn more about him and Clinicmaster at www.clinicmaster.com

Masterful Leadership in Difficult Situations: 
Gain 3 Actionable Insights for Resolving Even the Thorniest People-Problems

Speaker: Paige Marrs, PhD

As the owner of a physical therapy practice, being an effective leader is a huge part of your job. You make big decisions and in-the-moment choices. You juggle people-issues of all kinds (staff, contractors, patients, referral sources, vendors, and perhaps a business partner). Trained or not, being a skilled leader is essential to your success.

But do you actually KNOW what to do when decisions backfire?

Or when conflicts darken an otherwise joyful workplace? Or stubborn problems persist despite your best efforts?

This session introduces you to proven executive coaching insights that could be the most useful leadership tools at your disposal. It draws on cutting-edge communication theory and emerging knowledge from the neurosciences to reveal why these obstacles are so common and what you can do about them.

Learn to:

In short, you’ll gain new understandings to help you become a masterful leader, especially  in difficult situations.

Paige Marrs, Ph.D., is an executive coach and business consultant. She specializes in teaching leaders to move beyond overwhelm and transcend fear so they can access their practical wisdom and creativity.

Paige holds a doctorate in Human and Organizational Systems and has 25 years professional experience. Her approach is also grounded in her dissertation research about fear in workplace relationships, which draws on the cutting-edge communication theory and neurosciences. She works with business owners and executives in the USA and Canada.

The serious sound of this notwithstanding, Paige brings intellectual delight and interactive playfulness to today’s considerable and often frightening challenges. 

The Grand Finale….
The Tipping Point: Will You Step Up
and BE World Class?

Speaker: Rinus Le Roux

If you are ready to be world class and you are willing to step up, Rinus will share with you the mindset to give birth to your new and better self ... and practice.
You will experience and learn:

For many years I have studied success and what differentiates those who succeed from those who only exist. I am looking forward sharing with you stories of success, the principles of living a meaningful and successful work life and personal life, as well as inspiring you to go beyond listening to achieving.

This is the tipping point. You can sit back and slip into darkness, or you can STEP UP and become the world class business owner you came to this summit to be. The choice is yours.

You are guaranteed an hour of humour, deep insight into the human experience and a highly motivational component.

Rinus was born in a small town in Africa but grew up with big game mentality. After obtaining a number of tertiary qualifications he dedicated his life to personal development. He is the author of 5 books and speaks and trains all over the world on the subject of personal growth and creating a meaningful life. 

BONUS SESSION:
The Business Summit Great Debate:
The Private Practice Manifesto

Panel Host: Erika Trimble, President and Founder, Prosperous Physical Therapy
                     Organizer of the International Private Practice Business Summit

This panel debate will reveal the truth, and offer explicit opinions, about physical therapy practices and what has happened to many of them.

Its purpose is to be an eye-opener for those physical therapists in private practice who have been struggling and want to understand why, as well as to find more effective ways to build more prosperous practices faster.

Only a small percentage of private practice owners create the business they dreamed of. That is, a fulfilling business that offers them fulfillment, financial freedom and the lifestyle they want.

Only a very small percentage of private practice owners ever achieve the business results they dreamed of: the income they aspired to achieve.

But even including the small numbers that have achieved their financial goals, most everyone I know is not free from their business. They created something they begin to dread after a while, and have no idea where they’ve gone wrong in building their physical therapy practice.

One of the biggest reasons for the many challenges experienced in this industry is that most business owners completely ignore the most important thing to focus on – creating greater value and results for clients. This is the key business success principle!

The important private practice paradox then is that you simply cannot do well, you simply cannot have a world class practice, unless you apply the business success principles that lead to prosperity!

This panel debate will open discussion about:

The time has come to set aside old ways that have not been working. The time has come for change, change that will carry forward the remarkable spirit of people in this profession. The time has come to build world class physical therapy practices that focus on what truly matters to you and your clients.

Join our panel of experts, yes, the Summit presenters, in this conversation! Bring your most profound questions with you!